1. April 25, 2013
    PORTFOLIO | money matters

    MONEY MATTERS | logo and blog design | design by Pinegate Road

    I guess it’s just launch season! Introducing the new blog design and logo for finance blog, Money Matters. Blogger Emily contacted me a while back to give a fresh new look to this finance blog run through Mid American Credit Union. They have Emily writing about her life as a recent graduate and twenty-something navigating the new waters of personal finance. With a fun and modern vibe, and a little vintage aesthetic thrown in there with the color palette, we created a design scheme that nods towards the physical elements you might use to manage your own personal finances. The logo actually draws elements from the dollar bill with the decorated border—this is why I love design research!

    MONEY MATTERS | design elements | design by Pinegate Road

    I hope you can head over to Money Matters, take a look, and leave Emily some love! She is a terrific girl, and she brings a really great light to this sector of our lives that many of us could probably use a bit of a freshening up with.

    On a side note, I am taking on new clients starting around June for blog designs, logo designs, look books, whatever! If you have a fun new design project and you think we might be a match, contact me and we can work together now to hit the ground running come June.

    Have an excellent Thursday everyone!


  2. January 21, 2013
    PINEGATE ROAD REDESIGN | a new year, a new do

    Pinegate Road redesign, makeover

    While this space has been a tiny bit sparse over the past couple weeks months, things have been pretty crazy behind the scenes. Right now I’m in Alt prep madness—I haven’t started packing and I might start to panic soon. What I have been up to over the past while is a redesign of my personal identity and Pinegate Road. I’ve been wanting to meld the two for quite some time now, and I set a goal of finishing this before Alt. I received my business cards a couple days ago, I unveiled the new design header here last week, and I just branded the sidebar to go along with the header. I also re-branded my portfolio and designed and uploaded a new resume for that whole applying-for-jobs-soon thing (whew!). Now, I’m just crossing my fingers that the leave-behinds I’ve ordered come in tomorrow so I can package them before I head off to the mountains. Oh, yeah, mountains—pretty excited for those to be in my life again! Also, I can’t believe that the week I’ve been sitting on the edge of my yoga ball for since August is finally here! Crazy time.

    Pinegate Road redesign, old vs new design

    While I’m missing the regular blogging, sometimes you just need to take care of business, and I’m trying hard to let myself be ok with that. I’m hoping to come back from Alt inspired with where to head this next year with this space. I feel like I’m starting new with this design, and I’m getting ready to head somewhere a little different. Where to? I’m not really sure, but I’m excited to ride that journey and I definitely think this new design is setting the stage for that.

    Pinegate Road redesign, mood board

    This is the mood board that I used for the new Pinegate Road design. I wanted to keep the old color palette that I had with a few additions, but I wanted a more sophisticated grown-up version of the branding that I was using before. The natural elements stayed the same, but were rephotographed in a better composition. I was able to integrate my hand-lettering into the logo, but I chose to use actual typefaces to implement for the design so they could stay consistent throughout all my branding elements both on the blog and for my personal print material.

    Pinegate Road redesign, brand elements

    After experimenting with different styles over the past year and a couple months on Pinegate Road, I’ve definitely learned how necessary it is to keep a consistent brand system, but to leave enough room for play and growth. I’m hoping that this new design system will really set the tone for the new journey Pinegate Road is heading on—and most of all, I’m excited that I met my own deadline! Personal projects are so hard in regards to deadlines, at least for me. Am I the only one with that issue?

    If you’re in a reader, click here to view the complete redesign in action!


  3. December 7, 2012
    Cayenne and Coconut Sugar Sweet Potato Fries

    Cayenne and Coconut Sugar Sweet Potato Fries for Verily Magazine

    This week I’m sharing a recent favorite of mine—the sweet and spicy rendition of the sweet potato fry. I made these a couple weeks ago for a dinner party here in my building, and I think I can say that they were a hit. Head on over to the Verily blog to get the recipe and make some of these for yourself!


  4. April 29, 2012
    new beginnings

    A little look into the new re-brand for the blog. Things have been changing a lot lately, both here and in my personal life. I don’t really know if I’m ready. With this quarter ahead, I guess all I can do is hold on tight and hope for the best.

    *sigh*


  5. January 24, 2012
    SHOUT OUT | the ampersand

    A blog dedicated to my favorite glyph of all time? Why yes, please, I’ll sooo have another.

    Please take a gander at the lovely assortment of found and designed ampersands at The Ampersand. Now here goes my productivity…how gorgeous are these?!


  6. January 5, 2012
    FROM MY PORTFOLIO | buypositively

    Over the past couple months I was approached by a friend who has been working in corporate america, and has become fed up with certain facets of how consumerism is taking over many aspects of society today. He partnered up with another frustrated companion, and together they are starting a new movement in positive consumerism called buypositively. While they’re still in the beginnings of this journey, they’re provoking awareness over on their blog. I urge you all to bookmark, subscribe, or whatever else you fancy, over there! They bring up great points to live by, and can help you navigate this cluttered world a little better. Plus, you get to start with them at the beginning before this whole project turns into a huge success…and say you were there when it all started. Whoo!

    Being dragged into the abyss that are fancy products and what-not, in the recent years I’ve been calling myself to buy products that last, and to buy products that impact the world in a positive way. While I’m still at the beginning of my own journey, and I’ve failed more often than not, the cause of buypositively  resonates with me none-the-less. Over the winter season, I donated some time to helping them out with a logo. Check it out!

    And on my last note, subscribe to the buypositively blog people! Thanks.









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A GIRL WHO MAKES
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BREANNA ROSE
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